Creative intelligence at its best

Here’s an idea out of Droga5, New York, that will put hair on an angel’s chest. This is just a metaphor of course.

Whenever you cut yourself shaving, you can use a special plaster to stop the bleeding. This plaster can then be sent in to a central repository where a bone marrow registry is being built.

Two important insights connected and a new idea that could save thousands of lives is born.

That is the power of creativity.

About these ads

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

%d bloggers like this: